While there have been big leaps in membership software in the last 5 years, membership sites are still some of the hardest to create and run properly. That’s why I brought in Melodie Moore. She’s been building, maintaining, and scaling 7 & 8-figure membership sites for the past 10 years. Her team kills shiny object syndrome and creates massive success in less time by utilizing psychology, state-of-the-art tech, and effective systems. Today, you’re going to learn her process, and how to launch a successful membership.
In How I Built It Pro, members got to hear us talk about parenting, general thoughts on Twitter, and…improv?! Get this and every episode ad-free, and extended, over at https://howibuilt.it/pro
Top Takeaways
There are 3 major mistakes content creators make that Melodie breaks down: acting too big, having to finish before you sell, and thinking a tech person is your savior. Listen to hear how to avoid them!
Most platforms don’t think about the entire customer journey. When you’re evaluating, think about where you are in your journey.
If you want to reduce churn, sell a course first. Once that gains traction, consider a membership.
Show Notes
Melodie Moore
The Best Way to Build Community is Easier Than You Think with Drew Dillon
Why You’re Leaving Money on the Table with Email Automation with Kronda Adair
Brought to you by Groundhogg and LearnDash
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